From Jayski.com:

Papis and Geico to run 18 Cup races, will run at Texas too: Widely regarded as one of the most versatile racecar drivers in the world, "Mad" Max Papis will add to his already impressive resume as he slides behind the wheel of the #13 Geico Toyota Camry in the NASCAR Sprint Cup Series. The former Formula 1 driver and 2004 Rolex Grand Am Series Champion will lead the way for Geico as they make their maiden voyage into the Sprint Cup Series after spending eight years in NASCAR's number two series [Nationwide].
While Geico has sponsored a few NASCAR Sprint Cup Series races over the years, this will be their first Cup-focused race program. Geico Racing launched with a single race sponsorship at Richmond International Raceway on May 2, 2001. Through the years and a myriad of sponsorships among NASCAR's top three series, Geico Racing has evolved into a fulltime racing and marketing program that is experiencing great success and commanding national attention.
Recognized for a vast marketing strategy that fully encompasses their entire race program, Geico has signed a four-year sponsorship agreement with Germain Racing that will find the Gecko adorning the hood of the #13 Germain Racing Sprint Cup Series entry for 18 races per season beginning in 2009. Max Papis was born in Como, Italy, and now resides in Mooresville, NC. He has made over 100 open wheel race starts, including two prior Indianapolis 500 starts, while also serving as a test driver for NASCAR's Hendrick Motorsports. Papis has also competed in NASCAR's number two Series, where he recorded a third place finish on August 4, 2007 in Montreal. In order to gain valuable experience, the Geico Racing team will debut their Sprint Cup Series program at Texas Motor Speedway on November 2, 2008, in the Dickies 500. They will subsequently participate in the Sprint Cup Series season finale on November 16, 2008, at Homestead-Miami Speedway in the Ford 400.(Max Papis site)


AND The new #13 Germain Racing Sprint Cup team will be part of an alliance with Michael Waltrip Racing, new driver Max Papis said in announcing his Cup deal Monday afternoon. Papis has signed a four-year deal with Germain Racing for 18 Cup races annually with sponsorship from Geico. The collaboration with MWR makes sense in two ways: Germain already was running Toyotas in the Nationwide and Craftsman Truck series and Papis drove for MWR Executive Vice President Cal Wells when Wells was an owner in the CART open-wheel series. Papis said that Randy Goss will serve as his crew chief for the two races this year with Germain general manager Mike Hillman Sr. also being heavily involved. Papis 2009 tentative schedule: Las Vegas, Texas, Talladega, Darlington, Dover, Michigan, Sonoma, Daytona, Indianapolis, Watkins Glen, Bristol, Atlanta, Richmond, Kansas, California, Charlotte, Phoenix, and Homestead.(SceneDaily), With Geico sponsoring half the season, Germain is looking to fill out the rest of the 2009 Cup schedule for Papis.(SceneDaily), see images of the scheme on my #13 Team Schemes page.(10-28-2008)